4 years ago

The Business of Blogging and Adding Disclosures. {without swindling you, my dear readers}

Hey there.  Since I got my new site up and running, it’s great, it’s good, it’s exciting, and my children all know it.  While I usually labor to get them napping within a half hour of each other each day, it’s launched to a whole new level of …perfection.
After spending over an hour pretending to sleep next to Collin, and then next to Emmett:  blogging time, begone. 75% of the time I fail at getting Emmett to sleep altogether. So lately it’s been laying next to a wriggling little body for up to 45 minutes all the while knowing it’s to no end.  I know I should be savoring the sweetness but, the sweetness abounds.  An hour of silence a day is endangered of extinction.

And then, our next door neighbor consistently decides it’s a superb time to let the dogs out –the barking, howling, bellowing, dogs. At the volume these creatures celebrate their little fenced-in freedom, the neighbor might as well accompany their presence with a blasting of the coinciding millennium song. But I know, I know who let the dogs out.  So don’t. This gives me exactly 15 minutes to do whatever it is I want to get done, before I hear someone start squirming, then pattering to the stairs, then asking for food or whatever else necessitates the sustaining of human life these days.

In fact, I’ve discovered that my children wake not with the sun, but with the letting out of the dogs.  Morning, afternoon, and 11pm at night. The only thing I miss from Bumpy Bridge House, which I also found  frightening, was the seclusion and the fact that I could scream and no one would ever hear me.
I still choose the barkfest over the bridge.

I have to pound this out because it’s important: For me, and for you, my loyal reader frand.

Affiliate button bow


Now that I have my own website, I am finding ways to help support my family with Svellerella

The freedom I have, to be able to choose when and how I do this, and to be able to do it while professing what I believe, while also supporting other small American businesses, is unparalleled to any other job I could dream up.

How will this affect what I write?

While I might increase sponsored posts, you’ll still see slightly snarky Carolyn and her own opinions, all day long, whether you like it or not.  For example, I recently signed up with Amazon Associates program.  When I post my 5 Favorites linkup with Hallie at MoxieWife.com, I am now able to link anything I would like to promote to Amazon’s site. A few weeks ago, I wrote about an essential oil diffuser I bought and have put to good use.  I can use Amazon to attach a link.  Amazon pays me a very small percentage from purchases made from the products I link to. Make sense?
I hope that makes sense.

What should you expect from me?


bird sketch with WM
…I turned away from my little birdy sketch for 3 seconds…

The same old tripe, really. That’s why I love blogging.  I’m always going to share my opinions.  I blog as a creative outlet, something that my little hooligans cannot find laying out and destroy with the promptness they are gifted. If I’ve come across something I want to share, I will, and hopefully I’ll have a spare few dollars for hairspray at the end of the month, or a desperate momma’s drive through town in search of coffee.


I’m also working to acquire sponsors for Svellerella.  This is a trifold benefit for you, for me, and for the sponsors I choose: I wish to support small, American businesses, but primarily women and mothers. So while I may be compensated by a sponsor, I’m also helping to drive traffic to these women’s sites, as well as presenting you with great businesses to support.
You might even find the cardigan you’ve been waiting for all your life.  At least, that’s my story.

Why am I telling you this?

This is what bloggers do, Carolyn, we all know that. Right?

Well… I might be the daftest gal on the blogging planet, but I didn’t realize this tidbit about bloggers for a very, very long time.  There were times when I wondered why one blogger was often talking about another blogger, who I usually found to be a snoozefest.  Then it clicked that Snoozefest McGee was sponsoring yon favorite blogger and old favey was making a few dolla bills by mentioning naptime once or twice a month.

Nothing wrong there at all.  To each their own sponsor choice, lively and not.  But where I almost felt swindled was the fact that nowhere had I seen a disclosure, informing me, the reader, that there are forms of compensation wafting about in the backdrop.

I was reading Amy Lynn Andrews’s blog and she indicates that it is not sufficient to merely post a disclosure in the blog’s footer, but that it needs to be inserted in a clear area, before I link to any product or sponsor, in order that you and I, the readers, may make informed decisions about how we purchase in the marketplace, without feeling deceived. So that’s why I’m writing about this right now.

I don’t want you to ever feel somehow swindled by realizing I was paid a few dollars by the link you clicked and purchased from.


Too Long, Didn’t Read version: I’m finding ways to help support my family while doing what I love, and some of my posts might be sponsored or contain affiliate links.  To remain transparent about this, I’ll remind you when I post an affiliate link or a sponsored post.  I will always share my honest and sometimes snarky opinion.

I hope youse all are down wit dat.

Any other bloggers who need a little more info, Simply Stacie has a good post about including disclosures in your posts.

Here’s my boring official disclosure policy:


Carolyn (svellerella.com) is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com.


This policy is valid from 25 March 2014 Svellerella.com is a personal blog written and edited by Carolyn Svellinger. For questions about this blog, please contact Carolyn at: carolyn(AT)svellerella.com. This blog accepts forms of cash advertising, sponsorship, paid insertions or other forms of compensation. This blog abides by word of mouth marketing standards. We believe in honesty of relationship, opinion and identity. The compensation received may influence the advertising content, topics or posts made in this blog. That content, advertising space or post will be clearly identified as paid or sponsored content. The owner (Carolyn Svellinger) of this blog is compensated to provide opinion on products, services, websites and various other topics. Even though the owner of this blog receives compensation for our posts or advertisements, she always gives her honest opinions, findings, beliefs, or experiences on those topics or products. The views and opinions expressed on this blog are purely the bloggers’ own. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer, provider or party in question.